In 2018 Fotolight received the assignment for re-branding the complete corporate identity for dutch employment agency Olympia. In collaboration with the client various items were engineered in the new brand colours which were installed at all shops and inhouse locations. On agreement with every branch manager Fotolight executed the survey upon which the desired items were rolled out. Within the determined lead time, offers were made and afterwards installed.

“Because Fotolight has all technical skills in one hand, prototypes of different items can be executed in a fairly short lead time making the production process efficiently and equipping the shop chain perfectly as a whole!”

Applications
When implementing a new corporate identity uniformity is of the utmost importance. Every different item that has been installed has a common element from which you can see this belongs to Olympia. Every branch has been equipped with a (non-) illuminated logo text and fabric frames with images of persons, indispensable for the working field of Olympia.
At the so called “inhouse” locations there is not always enough room for every desired item so sometimes only decorations with vinyl foil are sufficient. Furthermore one can think of flower pots, floor mats, lamps and UV-printed panels.